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Business Administration, B.S.

The Bachelor of Science in Business Administration (B.S.B.A.) program prepares aspiring business leaders for success in an evolving, uncertain, and dynamic business environment. Our curriculum is driven by the concept that technology is transformational, the business world is globalized, and both qualities jointly impact the ability of those with entrepreneurial inclinations to create and implement new, innovative business models. Such emphasis ensures that graduates are ready to add value and change the face of the business landscape when they enter the workforce.

In addition to program curriculum requirements, all students must satisfy the professional enrichment, experiential education, and community impact components of the BUSI 495 course in the core. Students should consult with their academic advisor to better understand these platforms. All students must also register for and complete BUSI 100 School of Management orientation during their first semester of study. This zero-credit-hour requirement ensures that all students are familiarized with the school's processes, requirements, and other orientation-specific items that lead to student success. The course, offered as pass/fail, must be completed in partial fulfillment of B.S.B.A. requirements and cannot be waived.

Program Features

  • Significant elements of globalization and its impact on business is part of the business core through International Business (MGMT 235). Additionally, this is addressed in each concentration, where a domain-specific, global-intensive course is required, and also in each course, where the Master Syllabus contains a contextualized learning goal and student-learning outcome that speaks to either the impact that globalization has had on business within the context of the course or specific localized elements of the course relevant to the community.
  • The completion of a capstone course in the business program core. The B.S.B.A. program core capstone course (BUSI 435) unifies much of the educational experience and ensures domain integration across the functional areas of business.
  • The learning goals of the school's academic programs, concentrations, and courses are grounded in Bloom's taxonomy, an established best practice in pedagogy. In this way, the school ensures that students not only gain knowledge and develop understanding, but are able to apply this knowledge, conduct relevant analysis, synthesize multiple domains and information, and evaluate alternatives in support of effective decision making.
  • All students are required to participate in the Career Building Platform, encompassing Professional Enrichment, Experiential Education, and Community Impact programs. These co-curricular platforms guarantee students exposure to professionals through seminars and workshops, hands-on learning through mandatory educational experiences that apply classroom knowledge to real-world scenarios, and active engagement with peers, faculty, community members, and professionals. These enriching, co-curricular activities are offered over the course of a student's time on campus and are tracked throughout this time. In the final semester, students register for the BUSI 495 Career Building Platform course to review their participation.

B.S.B.A. Programmatic Learning Goals

Upon graduation from the Bachelor of Science in Business Administration program, students demonstrate attainment of programmatic learning goals. The degree of attainment realized is a shared and collaborative responsibility that engages students, faculty, staff, and other stakeholder groups, working together to maximize students' opportunities to be successful.

Programmatic learning goals are partitioned into two categories: general learning goals, and management-specific learning goals. The former are considered transferable and have relevancy across all disciplines of study, both in business and outside of business. These goals are also in support of the general education learning goals. The latter, which are management-specific, speak to those issues that impact success in the business environment.

B.S.B.A. General Goals
Upon successful completion of the B.S.B.A. program, students:

  • Communicate clearly and concisely
  • Compare, contrast, and apply basic ethical concepts
  • Illustrate cultural awareness and analyze the impact of globalization on business

B.S.B.A. Management-Specific Goals
Upon successful completion of the B.S.B.A. program, students:

  • Demonstrate competency and make decisions in each of the functional business disciplines
  • Use technology as a decision support tool in business and in the major
  • Conduct and utilize research to support business innovation
  • Integrate functional disciplines to effect sound policy making and business planning

B.S.B.A. Options

In addition to completing courses in the general education and the business program core, the School of Management offers students concentration options that form focused areas of study. All students must choose a concentration for their B.S.B.A. program. Each of the concentrations have major-specific learning goals and learning objectives, which are stated below. These are in addition to, but also supportive of, the earlier-stated programmatic learning goals.

Business Analytics

  • Learning Goal: Upon successful completion of the B.S.B.A. with a concentration in business analytics, students will be able to solve business problems by applying contemporary business analytics techniques.
  • Learning Objectives: Toward achieving this concentration's learning goal, students:
    1. Collect relevant data for the business problems and analyze it visually, using an appropriate tool(s)
    2. Develop appropriate models using analytics algorithms/tools to solve the business problems and provide insights
    3. Compare the effectiveness of relevant analytics algorithms/tools to solve an organization's business problem and communicate results
    4. Employ application tools in different business functional areas including marketing, finance, accounting, operations, supply chain, and human resources

Finance

  • Learning Goal: Upon successful completion of the B.S.B.A. with a concentration in finance, students will be able to analyze, interpret, and recommend strategies using financial data sets.
  • Learning Objectives: Toward achieving this concentration's learning goal, students:
    1. Integrate various financial paradigms into corporate financial decision-making and policies
    2. Evaluate how investment decisions are made by individuals and institutions
    3. Apply international financial management concepts to enhance the value of the firm
    4. Analyze corporate financial statements and evaluate the firm's performance
    5. Estimate short-term investment and financing needs of a firm

International Business

Please note: The School of Management is no longer accepting applications for new students into this concentration.

  • Learning Goal: Upon successful completion of the B.S.B.A. with a concentration in international business, students will be able to analyze the global business environment for a multinational firm, and develop international business strategies to enhance sustainability.
  • Learning Objectives: Toward achieving this concentration's learning goal, students
    • Survey environmental factors and their impacts on the decision-making process of a multinational
    • Analyze the international economic environment for a firm operating in a global setting
    • Integrate social media and emerging technologies to leverage opportunities in the global environment
    • Apply international financial management concepts to enhance the value of the firm
    • Determine how marketing principles are utilized by international firms

Management

  • Learning Goal: Upon successful completion of the B.S.B.A. with a concentration in management, students will be able to evaluate the impact of management policy on an organization's performance, and to deploy managerial techniques effectively in real-life business situations.
  • Learning Objectives: Toward achieving this concentration's learning goal, students:
    1. Evaluate the impact of globalization on a firm's success and challenges
    2. Distinguish the role of human behavior in organizations, particularly in the context of managerial practices
    3. Analyze how new venture creation contributes to advancing management strategy
    4. Design a knowledge management plan that impacts on a firm's performance
    5. Deploy the appropriate techniques for effective human resource management

Marketing

  • Learning Goal: At the successful completion of the B.S.B.A. with an option in marketing, students will be able to utilize technologies to conduct primary and secondary marketing research and analysis, identify new product and market opportunities, develop global marketing strategies and integrated marketing communications strategies, and develop marketing recommendations in an ever-changing modern business environment.
  • Learning Objectives: Towards achieving the B.S.B.A. marketing option learning goal, the student will be able to:
    1. Design a customer-centric integrated marketing communications strategy for an existing or new product or service
    2. Identify new product and market opportunities as well as manage the product life cycle and product development process
    3. Organize, measure, and analyze relevant marketing information to provide recommendations for marketing decision making
    4. Evaluate global macro environmental trends, assess their impact on a marketing strategy, and generate and appraise options for responding
    5. Delineate and analyze digital marketing opportunities arising from new technologies in the business environment

School of Management B.S.B.A. Academic Policies and Standards

The School of Management implements processes for the B.S.B.A. program that are in addition to those of the university for the purpose of ensuring effective student selection and retention. School of Management academic policies are in addition to New York Institute of Technology academic policies and standards.

  1. At least 50 percent of the total credit hours in all traditional business subjects required for the B.S.B.A. must be completed in the School of Management (business credit hours exclude certain courses in economics and statistics). This implies that:
    • At least 27 credit hours of the 51-credit-hour business program core and the concentration in the B.S.B.A. program must be earned at NYIT School of Management.
    • At least 30 credit hours of the 60 credit hours of traditional business subjects counted toward the B.S.B.A. requirements must be earned at NYIT School of Management.
  2. No course credit for coursework completed at a community/two-year institution may be applied to, or transferred as, a 300- or 400-level business course
  3. Any 300- or 400-level business course taken at another institution is transferable into the B.S.B.A. curriculum only if the credit hours have been earned from a licensed AACSB accredited four-year degree-granting institution
  4. A minimum grade of C- or better is required to transfer credit hours in traditional business subjects, earned elsewhere, into the B.S.B.A. program
  5. B.S.B.A. students with dual concentrations must complete the full complement of courses for each concentration; no credit may be applied to two disparate degree requirements
  6. Students pursuing the B.S.B.A. as a second bachelor's degree must complete the entire business program core and concentration requirement (subject to academic policies and standards 1, 2, and 3, above), and complete a minimum of 36 additional credit hours of study

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